If you are looking for a simple, step-by-step approach to pricing your products and services then this is the course for you!

Unsure how to price your products and services?

Pricing products and services is a decision that many small business owners struggle to make.

To make money in a small business you must generate enough revenue that not only covers the costs to run a business but also makes a surplus. The surplus is your profit. Pricing is one of the most important decisions that small businesses can make to maximise profit.

If you set your prices too low you miss out on potential profits.

If you set your prices too high you may lose sales to your competitors.

This practical course will walk you through step-by-step how to price your products and services. The course content is broken down into short and concise, easy to understand and actionable content to help you price your offerings so you make a decent profit.

Pricing your products and services

What will you learn?

The overall emphasis of this course is not about the theory but the practice of pricing

  • Learn the most commonly used pricing strategies

  • Understand your different business costs and how they are used in pricing

  • Set your prices based on analysing your business costs

  • Ensure your prices make your small business a profit

  • Effectively research your competitors in order to set prices that make you competitive

  • Determine the value of your product or service

Want Lesson 1 for FREE?

Enrol in the free preview to access the lesson: Why you shouldn't price cheap

How the online course works

  • Lessons

    The 7 video lessons in the course are short and concise, informative yet easy to understand and include worked through pricing examples.

  • Pricing Worksheets

    Included in this course are downloaded resources to help you understand the lesson content and calculate your selling prices.

  • Self-paced

    The course is completely self-paced. When you enrol you will get access to all the content. You can go through it as fast or as slow as you like.

Don’t be afraid of the maths!

The course does walk you through step-by-step various calculations to determine your selling price so you understand how the calculations work in practice, but don’t worry the maths is basic and nothing fancy.

You can worry even less about the maths, because the course includes downloadable Excel pricing calculator worksheets where all you have to do is enter in your key numbers and the calculations to determine the selling price are automatically done for you.

Don’t have Excel? Not to worry, you can open the files in Google Sheets, the free online spreadsheet application.

Pricing for profit

Ready to price for profit?

Enrol now for a low $47.00 AUD

Who is this course for?

This course is ideal for those who:

  • Are looking to start a small business and want to get their pricing right from the start
  • Have already started their small business but feel their pricing is not quite right
Pricing for small business

This course will help you:

  • Confidently price your products and services for profit
  • Understand how your business costs are used in pricing decisions
  • Avoid the pitfalls of bad pricing practices

By the end of the course you will be able to price your products and services to maximise profit

Course curriculum

  • 2

    Common pricing strategies

    • Cost-Plus Pricing

    • Break-Even Pricing

    • Value Based Pricing

  • 3

    Understand your business costs

    • Understand your business costs lesson

    • Variable and fixed costs worksheet

  • 4

    Calculate your cost price per unit

    • Calculate your cost price per unit lesson

    • Cost price calculator worksheet

    • Cost price calculator worksheet example

  • 5

    Pricing your products

    • Pricing your products lesson

    • Cost-plus pricing worksheet

    • Cost-plus pricing worksheet example

    • Break-even pricing worksheet

    • Break-even pricing worksheet example

  • 6

    Pricing your services

    • Pricing your services lesson

    • Pricing services worksheet

    • Pricing services worksheet example

  • 7

    Look at your competitors

    • Look at your competitors lesson

    • Competitor pricing worksheet

  • 8

    Pricing high

    • Pricing high lesson

    • Pricing high worksheet

Frequently Asked Questions

  • When does the course start and finish?

    You get instant access when you enroll, the course is completely self-paced and it’s entirely up to you when you start and finish.

  • How long do I have access to the course?

    After enrolling you have lifetime and unlimited access to the course, across all and any devices you own.

  • What if I am unsatisfied with the course?

    All courses have a money back guarantee. If you are unsatisfied with your purchase, contact me in the first 7 days and I will give you a full refund.

Your Instructor

Master of Business Administration (MBA)

Kim McCormick

Kim is a bookkeeper for small businesses and had her own small businesses, she has also managed project financials for large corporations, government organisations and not-for-profits. Kim has a Master of Business Administration (MBA) from the prestigious Australian Graduate School of Management (AGSM), a Diploma in Accounting, Cert IV in Accounting and Bookkeeping and Cert IV in New Small Business. She is also an affiliate member with the Institute of Certified Bookkeepers.

Kim has been seen in

Learn how to price for maximum profit

only $47.00 AUD